If you’ve visited our home page lately, you’ve seen the arrows. If you’ve dropped by our Facebook page, you’ve seen the sumo wrestler. Today, PEER 1 is proud to launch a series of online video commercials that ask: “Is your business ready for a million hits?”

All three ads were produced in a single high-energy day by the tremendously talented people at Rethink Communications.

Why would we make videos where we bury someone in thousands of rubbery arrows? Well, for one thing it’s pretty funny. But at the same time, we want to make a serious point about IT preparedness. PEER 1 is proud to offer reliable hosting to all types of companies, whether they get a million website hits in a month, in a day or even in an hour. Because PEER 1 is a financially sound company, we’re positioned to support our customers through challenging economic times. We have a solid foundation, a great group of diverse customers and a proven business model. We’re confident we offer the safest, most scalable IT hosting environment for businesses running an online presence and we want to let every IT professional and business operator know that through this campaign.

We are also unveiling our new tagline “Fully scalable hosting solutions” that will appear below our logo from now on. The tagline speaks to our position in the marketplace as a full solution IT hosting provider offering you the choice (or combination) of Managed Hosting, Dedicated Hosting (through our ServerBeach division), Co-location services, and in the near future, Cloud Computing. It also captures our core value proposition of delivering “scalability”, or our ability to grow with our customer’s online hosting demands; conversely, our ability to scale down when less hosting horsepower is required. It also speaks to PEER 1’s extensive geographical footprint – 15 data centers and 21 network PoPs across North America and Europe – and our reputable high performance SuperNetwork™.

Let us know what you think of the ads. If you like them, please link, embed, tweet, blog, and share anywhere and everywhere on the net.

Here’s more about how we can help get your business ready for a million hits.

This entry was posted on Monday, February 9th, 2009 at 9:45 am and is filed under Advertising, Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.